While the Internet is gaining in popularity as a way for consumers to find the information they need and the discounts they desire on products and services, regular mail is still a leading way to reach large numbers of people in a targeted and personalized way. People still make that daily trip to their mail boxes with great anticipation of what might be inside to capture their interest. Direct mail services make it easy for you to create a customized campaign in a particular area or to reach a specific population, such as senior citizens. Consider these types of coupon offers to include in your mailings on your next marketing campaign. Buy-One-Get-One Free Buy-one-get-one free offers allow new customers to experience more than just one of your products or services. This gives you a chance to increase future sales by showcasing some of your best items.
http://www.plumbmarketing.com/blog/direct-mail-services-the-best-types-of-coupons-for-your-mailings
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